Billion-Dollar Lessons has been named the best business book of 2008 in The Globe and Mail, Canada’s national newspaper!
Best of the best: intelligent, clear, filled with advice
Special to The Globe and Mail; email@example.com
December 17, 2008
#1 — Billion Dollar Lessons
by Paul Carroll and and Chunka Mui (Portfolio)
The authors’ study of colossal business failure found that strategy was invariably the cause. They pinpoint seven popular strategies that can lead a company off the rails: Foolhardy pursuit of synergy, financial engineering, rollups of mom and pop operations, steadfastly refusing to switch from a misguided course, moving into an adjacent market, riding the wrong new technology, and consolidation. The list is a catalogue of strategies that companies are routinely urged to follow and that can work – but also can lead to disaster. The authors provide sobering examples of failed companies as well as tough questions to ask when considering any of these strategies.
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