“This book identifies the seven strategies that sound safe but have tripped up some of the smartest leaders of otherwise successful companies. Learn from their expensive mistakes.”

“Having been involved in many transactions during my career, I found the analysis and conclusions to be very accurate, and a must read for any person continuing to do transactions.”

Billion-Dollar Lessons is a must read for any manager contemplating a game-changing investment. It will help ensure winners, not losers. It will help create, rather than destroy, value.”

“An important contribution to understanding the causes of major corporate strategic failures of the last few decades, complete with a pragmatic approach to avoid these strategic mistakes.”

“An engaging guide to improve the quality of both “bet the company” decisions and everyday ones. Drawing insights from notable flawed decisions, Carroll and Mui identify practical steps to counter the forces of human nature, which are powerfully arrayed against rational analysis.”

“Chunka and Paul expose the lack of critical analysis and thinking that sits behind many of the strategic clichés we use to justify big deals. If you are considering a big strategic move, read this book first.”

“It is a lot easier to talk about our successes than our failures. Carroll and Mui have written a book that helps us get serious about learning from our failures, as painful as it may be. And they give us some good ideas to help avoid future failures.”

“Mui and Carroll have developed a methodology to keep your business healthy. Through extensive research on real-world companies, the authors have identified seven strategies that will likely make your business sick. Then they tell you, in a compelling and accessible way, how to avoid them like the plague.”

“As someone who has had many failures and learned some of my most significant business lessons from them, I gained business insights from the “billion-dollar lessons” in this book.”

“We were blown away by this book. Reading this book is like having a wise strategy consultant at your side every step of the way.”